Real Estate / Residential
Couples often entered the home search misaligned on priorities. We created an onboarding experience that surfaces alignments and divergences before the first showing.
The Challenge
Partners rarely articulated their actual priorities, so disagreements surfaced mid-search when emotions were already high.
Agents guessed at what would resonate, wasting time on showings that missed the mark.
Deals fell apart late when underlying misalignments finally surfaced.
What We Built
A structured discovery experience that guides each partner through stories, prompts, and rating exercises individually.
A comparison view that highlights where priorities align and where they diverge, turning friction into collaboration.
Agent insights that capture unspoken preferences so every showing map aligns with what truly matters.
The Transformation
Before
After
Results
Why It Worked
We surfaced the emotional and practical priorities that typically stay unspoken until it's too late.
By starting with alignment, every downstream interaction—from listings to negotiations—benefits.
Ready to build?
If you see your challenges in this story, let's talk about a tailored solution for your organization.